We are thrilled to tell you more about our new logo, a symbol that beautifully captures the essence of our business. It is not just a change in image – it’s a testament to our growth, our values, and our vision for the future.
Our new logo takes inspiration from an iconic figure in Roman mythology – the Lupa Capitolina statue. Known as the Capitoline Wolf, this legendary statue depicts a she-wolf nursing Romulus and Remus, the mythical founders of Rome.
The choice of the Lupa Capitolina as our emblem is symbolic. Just as the she-wolf nurtured the founders of Rome, we at Mamma Roma, strive to nourish our customers with our delicious, authentic Roman-style pizzas al Taglio.
But there’s more to it. The image of Romulus and Remus sharing their sustenance reflects one of our main values – the joy of sharing food. We believe that pizzas aren’t just about satisfying your hunger; they’re about creating memories, bonding over shared meals, and fostering a sense of community. Whether you’re catching up with old friends or spending quality time with family, there’s nothing like sharing a pizza to bring people closer.
Our logo, however, has a subtle twist. Unlike the traditional statue where the she-wolf is looking towards the past, our Lupa Capitolina gazes into the future. This is a deliberate move, symbolizing our forward-thinking approach. While we take immense pride in our roots, we also embrace innovation and are always looking ahead to bring fresh, exciting experiences to our guests.
We hope that our new logo resonates with you as it does for us – a celebration of our origins, our values, and our aspirations. Every time you see the Lupa Capitolina on our signage, packaging, or social media, remember that you’re not just enjoying a square of pizza; you’re partaking in a tradition that goes back centuries, but is constantly evolving to make your dining experience even better.
So, join us as we embark on this exciting new chapter. Here’s to the future – filled with delicious pizzas, shared stories, and unforgettable moments. Buon appetito!
APERITIVO ITALIANO
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